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With ProWein, Chinese wine moves into the international market
来源:www.cnwinenews.com  2023-03-24 11:41 作者:

ProWein, one of the world's largest wine and spirits fairs, took place in Dusseldorf from March 19 to 21, welcoming more than 6,000 exhibitors from more than 60 countries.

 More than a dozen Chinese wineries also came to the international event with their own wines with Chinese characteristics, some of which were debuts here.

 "I've never tasted Chinese wine before. This is my first drink."At the China booth in Hall 14, many visitors like Aude Rivalland were tasting wines from China for the first time. She studied wine management at the first university in Burgen, France, and also worked as an importer and exporter for a wine company in Dijon.

 “As French people, we tend to drink a lot of local wines, but it's also fun to try wines from other countries. I think this Chinese wine. It is very elegant, mellow, probably from the same latitude as our country, maybe the soil is a little different.”Said Rivalland, “I haven't seen a Chinese wine store in France. Maybe it's a market opportunity."

 Rivalland tasted Chinese wines from Longting Winery in Penglai, Shandong province.The vineyard uses biodynamic grape cultivation to produce wines typical of coastal China.

 Presenting fine wines with unique styles is also the goal of other small and medium-sized Chinese wineries at the exhibition.

 In addition to the leading Chinese wine brands such as Changyu and Great Wall, more than a dozen small and medium-sized Chinese wineries also brought their own wines to ProWein.

 China's major wine regions are located north of the Huai River, including Xinjiang, Ningxia, Shaanxi, Hebei, Shandong, Northeast and so on.


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